signs

Semiotics is a very important process in influential reference to graphic design, Semiotics its the study and sign processes when conducted individually or in groups of data and it enables us to analyze and understand the meaning of format of signs, patterns and symbolism and its important that we understand a creation before we interact with it a sign can be anything from a word, a sound, or a visual image.

Semiotics is very important in the development of graphic design especially in the visual communications of signs and their meanings, it’s something we have subliminally learnt to understand an example of this is road signs, or independently learnt such as sign language.
A word can transmit a meaning only within the language’s grammatical structures and codes. Codes also represent the values of the culture, and are able to add new shades of connotation to every aspect of life. Many symbols can represent the same word but its how it communicates with the majority of its audience that determines how successful it works to project its meaning.